'Observational memory' cuts AI agent costs 10x and outscores RAG on long-context benchmarks

As AI agents move into production, teams are rethinking memory. Mastra’s open-source observational memory shows how stable context can outperform RAG while cutting token costs.
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Adobe’s Varun Parmar Is Redefining How Iconic Brands Use A.I. at Scale

The Adobe executive behind Firefly and GenStudio explains why orchestration is the real battleground for enterprise A.I.